Help people discover
Share Hug&Soul
Help more Hugs, Souls and potential partners discover the pilot.
What you’ll receive
Receive pilot updates, research invitations and opportunities to contribute feedback.
Help build the pilot
Your support can help us research, build and test a responsible pilot centred on donor trust and recipient autonomy.
Support pilot developmentSupport made through this page helps fund Hug&Soul’s pilot, research and development. It is not a donation passed directly to an individual Soul.Secure payment is completed on Stripe.


Hug&Soul is building trusted infrastructure that could help Hugs support verified Souls through Hug&Soul, while Souls retain meaningful choice over permitted everyday spending. Support made through this page contributes to Hug&Soul’s research and development work — including safeguarding, pilot design, outreach, compliance and technology. It is separate from future donations intended for Souls.
Help people discover
Help more Hugs, Souls and potential partners discover the pilot.
Receive pilot updates, research invitations and opportunities to contribute feedback.
Fund pilot development
Help fund research, design, safeguarding, outreach and operational testing for the first pilot.
Follow the journey through progress and learning updates.
Follow and participate
Follow the pilot, take part in research and help shape future Hug&Soul development.
Hear about research, pilot participation and future community opportunities.

You’re supporting the careful work needed to test whether Hug&Soul can operate safely, sustainably and with dignity.
“Give with confidence. Choose with dignity.”
Pilot design & development
Research, outreach & participation
Safeguarding, standards & compliance
Hosting, design & essential tools